Perfect Bar

Increased revenue by 198% YoY and exceeded the client’s gross revenue target by 140% by leveraging SMS as an exclusive, high-impact channel.

Perfect Bar is a leading brand known for its refrigerated protein bars made with whole food ingredients, offering a nutritious, on-the-go snack option.

Positioned SMS as an exclusive channel where users gained benefits in the form of promotions, exclusive content, and giveaways.
Leveraged SMS during flash sales and increased the use of FOMO elements during reminder campaigns.
Targeted both prospects and returning audiences to achieve greater reach.
Expanded audience across lifecycle efforts to Last 365 Days to activate past customers who had been inactive.

Perfect Bar

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